Sustainable Event Ideas: Reusable Cups

Sustainability is becoming a top priority for event organizers, and one of the easiest ways to make a positive impact is by switching to reusable cups. Single-use plastics contribute to vast amounts of waste at festivals, concerts, and sporting events—but with the right approach, you can create a greener experience for attendees while maintaining convenience. Here are some creative and effective ways to incorporate reusable cups into your event:

1. Implement a Refundable Deposit Scheme

One of the most effective ways to encourage reuse is through a refundable deposit scheme. Customers pay a small deposit when they receive their first drink in a reusable cup, which is refunded when they return the cup at the end of the event. This reduces waste and ensures that cups are collected for washing and reuse.

To make the scheme successful:

• Place clear signage around bars and venues explaining how it works.
• Offer dedicated return points or allow customers to return cups through bar tills.
• Use branding or messaging on the cups to reinforce sustainability.

2. Introduce a Compulsory Levy Scheme

A compulsory levy scheme encourages customers to return their cups without the need for a deposit refund. Customers pay a small one-time fee for their first cup, and as long as they return it when ordering another drink, they don’t pay for another cup. This system incentivizes cup returns while keeping operations simple for vendors.

To enhance this scheme:

• Use generic reusable cups for clarity and consistency.
• Consider offering branded souvenir cups alongside standard ones, giving attendees a choice to keep a limited-edition design.
• Ensure staff are trained to explain the system and encourage participation.

3. Operate a No-Charge Scheme

Some events choose to provide reusable cups at no extra charge, relying on attendees to return them voluntarily. While this is the most customer-friendly approach, it does require careful planning to ensure cups are returned and not taken home.

To make this system work:

• Use plain or simple designs to discourage customers from keeping cups.
• Place cup return bins in convenient locations with clear signage.
• Add messaging on the cups, such as "Don’t Throw Me Away, I Am Reusable – Please Return Me."

Beyond Reusable Cups: Other Ways to Make Your Event Sustainable

While reusable cups play a key role in reducing waste, consider these additional steps to enhance your event’s sustainability:

• Encourage Refillable Water Stations – Reduce bottled water waste by setting up refill stations.
• Opt for Compostable or Reusable Food Packaging – Minimize single-use plastics with sustainable alternatives.
• Implement a Clear Waste Management System – Provide clearly labeled bins for recycling, composting, and general waste.
• Partner with Sustainable Vendors – Work with suppliers who prioritize eco-friendly materials and ethical practices.

Make Sustainability Part of Your Brand

By integrating reusable cups and other sustainable practices into your event, you not only reduce waste but also send a powerful message about your commitment to the environment. Whether you opt for a deposit scheme, a levy system, or a no-charge approach, the key is to ensure clear communication with attendees so they can participate effectively.

Ready to make your event greener? Explore our range of reusable cups and take a step toward a more sustainable future!